Report: the shocking state of bullying in the creative workplace
The creative industries have long been romanticised as spaces where passion meets purpose, where collaboration flourishes, and where diverse voices are celebrated. Yet behind the warm words on glossy agency websites lies a darker reality that many know all too well, where bullying is rampant, systematic and often goes unchallenged. When Katy Cowan, founding editor at Creative Boom, shared her own experiences of workplace bullying on LinkedIn, the response was overwhelming. A worrying number of creatives have come forward with their stories, painting a picture of workplaces where toxic behaviour is normalised and victims are made to feel like the problem. The many faces of bullying This bullying rarely looks like the playground variety we might expect. Instead, it manifests in more insidious ways that can be difficult to identify. One anonymous respondent described their experience at a well-known creative studio. “At first, it was small things,” they recall. “Being singled out for rules that didn’t apply to others, and feedback that crossed the line into personal criticism. I tried to rationalise it. Perhaps they were stressed, or perhaps I was overthinking it. But over time, it escalated. “My work was pulled from client decks minutes before meetings, with no explanation. Ideas were praised privately, only to be dismantled publicly. The final straw came when a project that had been approved in a one-to-one meeting was torn apart in front of the team the very next day. I was humiliated, and it felt deliberate.” Another describes working at “a really nasty place” because of the founder. “He bullied 15 people out of an agency over time. My experience included being removed from projects, not being copied into emails, and being undermined by other staff. The awful thing? This guy still posts on LinkedIn, acting like he’s God’s gift to love and harmony.” For neurodivergent creatives, the challenges can be even more pronounced. One respondent, who has autism, ADHD and dyslexia, described over a decade of persistent cruelty. “I’ve been in the industry for 13 years now, and I’ve been bullied from the first day of my career until the present day,” they explain. “I get on well with project managers and account people; it’s largely been creative directors and other designers who have bullied me. I’ve walked into my workspace countless times to find people rummaging through my personal belongings and computer. People are explicitly open about their distaste for neurodivergent people. ‘Retards’, ‘sex predators’, ‘weirdos’, ‘neurotics’… the list goes on.” The power dynamic problem Agencies typically have hierarchical structures, which can create fertile ground for abuse. As creative consultant Dominic Livingston explains: “Being a freelancer, you get a unique perspective going into many different companies. Even in good working environments, these unfortunate situations can occur, as they’re frequently fast-paced, high-pressure and at times highly stressful. “This has also led to some uncomfortable conversations where I’ve been made to feel guilty for speaking up and calling out unacceptable behaviour,” he adds. “I’ve been told: ‘You’re just a freelancer’, which leads to a narrative that if no one else is speaking up about it, it must just be you.” The power imbalance between senior creatives and juniors means bullying often goes unchecked. Victoria Harris, now managing director at The Harris Group, recalls her own experience many years ago: “I worked for a PR company where I was consistently bullied by an older man who had daughters my age. I used to go home in tears.” Another respondent describes being told by their manager: “I could destroy you if I wanted.” Humiliation and gaslighting One respondent shares how their creative director collected up “minor faults” before orchestrating a public humiliation. “It was evident he was throwing me under the bus in order to appease company owners,” they recall. “He’d made up that I’d insulted the deceased father of the company owner, and all sorts. This is where things started. Since then, he found faults in all of my works, no matter what. I found out from a mutual connection he’d been fired from an agency previously after informal and formal complaints of bullying.” Another anonymous creative describes working at an agency where “the bullying was systemic from the top down: a real toxic hierarchy. The MD routinely made the designer and marketing coordinator cry and shouted at other employees for minor mistakes or personal matters. There was a lot of gaslighting. The senior staff’s advice to us was ‘keep out of the eye of Sauron’.” In short, the MD’s behaviour was so unpredictable that staff lived in fear. “She offset her outbursts and snarky comments by giving grand gifts at Christmas and playing nice, but at any moment, she could snap.” Financial and professional impact The consequences of such behaviour aren’t just awful for the victim, they can also adversely affect the company. One graphic designer shared how their success was punished rather than rewarded. “During my best year, the majority of the work that left the small studio I worked at was my own,” they explain. “We won several new clients that year off the back of my work, as some of it went viral and won some awards. One account I estimate was in the six figures. I was hoping to be rewarded in some capacity. I was, in fact, punished. I got taken off the better briefs that came through the studio, and found myself largely doing art-working for the following year.” This led to them deliberately underperforming to survive, a bit like how bright kids at school often pretend to be dumber to avoid abuse. “I have to be very careful about the work I present and often have to hold back my best work in order to survive,” they explain. “I have to take strategic dives so that the distribution of selected work is more even across the studio designers.” Perhaps most troubling is how frequently workplace bullying is mishandled when it’s reported. One anonymous contributor described confronting their manager after months of harassment: “There was
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